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This web page states the following, "Use keywords to find the product you are looking for." Our analyzers saw that the web site also said " To the Worlds Oldest Sport! Would you like to log yourself in." The Website also said " Or would you prefer to create an account. Welcome to the Worlds Oldest Sport. We supply discount wrestling equipment, trophies, and awards. We sell wrestling headgear, wrestling singlets, wrestling shoes, wrestling kneepads, tournament supplies, wrestling supplies and more! We have thousands of wrestling items in stock! The Worlds Oldest Sport." The website's header had wrestling shoes as the most important optimized keyword. It is followed by wrestling equipment, wrestling gear, and tournament supplies which isn't as highly ranked as wrestling shoes. The next words worldsoldestsport.com uses is wrestling singlets. wrestling headgear was included and might not be viewed by web crawlers.